U.MAY joined forces with superstar “Panic room” signer Au/Ra for her recent performance at Twitchcon in San Diego. A collab made in heaven. 

Taking a modern twist on a Japanese influence, our design team worked to imagine how a traditional kimono and obi belt could be translated to the 21st century. Starting with some stunning sheer mesh fabric shot with a silver to add some shimmer on stage, using the traditional dramatic sleeve shape to create something truly current. Working with Au/Ra and her now iconic mermaid green hair, directly to channel her own unique sense of style, the design team worked to ensure that the essence of both Au/Ra and U.may were captured in this superstar collaboration. 


Taking to the stage at Twitchcon 2019 alongside punk pop icons Blink 182 and hip hops newest sensation Lil Nas X, Au/Ra was serving some serious future icon status while giving us some serious fomo! 

We cant wait to see what other performances Au/Ra and U.may will have to collaborate on! 

Missed Au/Ra’s performances at twitch con? Catch some highlights here:

Also check out her latest single Stay happy here:

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